This really isn’t a secret but it seems that many people haven’t picked up on it yet so I thought I’d share.

What is the secret to Twitter? The secret to meeting new people, making valuable connections and spreading the word about your brand?

 

Be genuine.

 

You don’t always have to be the most knowledgeable (though it helps if you want to become a leader in your industry) but you do have to be genuine. Be real. Be personable (don’t be a robot). Don’t lie.

When you add that element in with the other traits of successful ‘tweeters’ then you’re on your way to making a name for yourself.

To give you an idea, this is what I think it takes to get recognized:

  • Be genuine
  • Be there
  • Add to the conversation
  • Be likeable*

*don’t bend over backwards to please people but do use your manners.

Oh and this doesn’t only apply to Twitter, you can plug any social network into this equation and get the same results.

Remember, I’ll be the first to admit that I don’t know it all but this is what has worked for me and I bet it will work for you too.